Pursuant to GDPR 2016/679, Lanari Associates srl informs about the modalities of personal data processing.
- Contact details of the company
The holder of the data processing is Lanari Associates srl, with registered office in Foro Buonaparte 51, 20121 Milan (Italy), phone +39 02 36596030, in the person of its managing director Antonella Lanari.
The updated list of persons nominated “Responsible for personal data processing” can be requested to the holder of the data processing.
- Activities of the company
The mission of Lanari Associates as a service company is to lead Italian companies onto international markets providing international marketing and consultancy services, made to measure diversified event planning and execution, specialized trade shows, themed exhibitions, technical and cultural conventions including promotion and communication of the same.
The activities of Lanari Associates srl are addressed exclusively to the world of business, hence it is a B2B activity.
Lanari Associates srl processes data belonging to legal persons and non-sensitive personal data belonging to individual persons as they play a role in the company pertinent to the development of the activities of the company. The communications of the company are sent to current and potential customers, besides to specific targets. The communications do not contain commercial information, such as special offers, discounts, promotions. It is also possible to stop receiving any communication by Lanari Associates srl either by communicating it directly to the company or through the unsubscribe link present at the end each communication sent.
- Typology of data collected and processed
| Category | Type of data collected | Legal right | Purposes of processing | Data storage period | Disclosure of data to third party |
| Current and potential customers | Company name; Contact person; Company phone number and/or company mobile phone number; E-mail of the contact person; Company participation to national and/or international fairs and events | Legitimate interest | Development of the activities of the company; Sending of communications | As long as the person pays the role | NO |
| Specific Target | Company name; Contact person; Company phone number and/or company mobile phone number; E-mail of the contact person; Company participation to national and/or international fairs and events | Legitimate interest | Development of the activities of the company; Sending of communications | As long as the person pays the role | NO |
- Data sources
Personal data of individuals as paying a role in the company pertinent to the development of the activities of the company, are given voluntarily as a result of direct contacts carried out personally or via telephone.
- Data processing terms
In relation to the purposes indicated above, personal data may be processed through manual, automated, computer or electronic tools aimed at managing and storing on computerised or paper means or on any other type of suitable support, having activated the measures necessary to guarantee the security of data and their processing on the basis of the principles of lawfulness and correctness.
Personal data relating to the holder of a particular position are neither transferred to third parties nor “diffused”, i.e. they are not disclosed to third parties; however, such data are “communicated”, which means that only the employees or collaborators of the company are made aware of the data, as they are expressly nominated “Persons in charge of data processing”. It is expressly prohibited to the persons in charge of the data processing to appropriate the data contained in the databases of the company, to use them outside of the tasks for which they are responsible within the company, to give them to third parties.
Personal data are processed within the operational offices of Lanari Associates srl and in any other place where the parties involved in the processing are localized.
- Newsletter
Without a regular frequency, Lanari Associates srl sends newsletters to its subscribers in order to give information about the trade fairs that may be interesting for a selected target and/or to update about the activities of the company. The quantity of newsletters sent is not pressing as the intent is to use this tool only when it can be useful for those who follow the activities of the company. The data required for the subscription to the newsletter is reduced to a minimum (name of the company, contact person, corporate email address). It is possible to subscribe to Lanari Associates srl newsletter through a form present at the bottom of the company website.
Newsletters are sent through a service named Mailchimp; the email addresses are stored on Mailchimp servers and, periodically, in the backups of the mailing lists made by Lanari Associates srl. MailChimp privacy policy can be found at the following link https://mailchimp.com/legal/privacy/ .
Like any other newsletter service, Mailchimp provides Lanari Associates srl with information about the open and click rate of each campaign sent. This information is used to evaluate whether the contents result interesting or not.
At the end each communication sent Lanari Associates srl provides a summary of the present privacy policy together with an unsubscribe link, in order to allow subscriber to decide to stop receiving communications.
- Use of the contact form
It is also possible to contact Lanari Associates srl through a contact form; the given data are sent to the email address info@lanariassociates.com and then stored in company databases saved on a company network. Only the persons in charge of data processing have access to the company network, through computers connected to the network itself. In relation to the purposes indicated above, personal data may be processed through manual, automated, computer or electronic tools aimed at managing and storing on computerized or paper means or on any other type of suitable support, having activated the measures necessary to guarantee the security of data and their processing on the basis of the principles of lawfulness and correctness.
Before clicking the “Send” button of the contact form, the user has to thick a checkbox, thus accepting Lanari Associates srl privacy policy. If the user decides not to accept the policy, the form cannot be sent. In any case, next to the contact form the user can find Lanari Associates srl phone number, in order to be free to decide to contact the company directly.
As already stated before, the user data are not transferred nor diffused to any third party.
- Website browsing
The site www.lanariassociates.com is connected to Google Analytics service, where the IP Address (a numeric address that corresponds to the internet access point) is anonymized through the elimination of the last part of the address, making it no longer identifiable.
The information generated by Google Analytics cookies about the visitors’ use of the website (including the first part of the IP address) is then transmitted to and stored by Google on its servers in the United States. Google uses this information to track and examine the use of the website by visitors, and to provide these data, in aggregate form and never linked to the identity, through the report of Analytics and its other information services (e.g. Google Trends).
Google may also transfer this information to third parties if this is required by law or in the case that the subjects deal with this information on their behalf; Google Analytics privacy and use of data policy is available at the following link www.google.com/analytics/
Lanari Associates srl uses the analytics data to better understand what is more interesting for visitors and to improve the content of the site.
- Cookie
Some technical cookies (i.e. cookies that are required for the proper functioning of the site and enhance the navigation experience) are used on the website of Lanari Associates srl, in order to:
- remember if the user has already been informed of the existence of cookies, or if, instead, it is necessary to remind him about the cookies used and invite him to read the information;
- activate the “social” functions of the website, such as the display of videos that are hosted on Youtube, or to give the possibility to share contents on social channels. All of these platforms use their own cookies to recognize the user and if he is browsing after connecting to his account; however, the company is not able to see how these platforms use the data of the users. For more information, the users can consult the privacy policies of:
- Users’ rights
In order to require the modification and/or cancellation of data from the databases of Lanari Associates srl or to request an adjustment of the authorization to the sending of communications, the interested party must send an email to the address info@lanariassociates.com specifying the following data:
- Email address
- Data to be changed
- Required modification
Lanari Associates srl commits to give confirmation of the change or cancellation within 30 days from the date of the request.
Lanari Associates srl, being holder of the data processing, reserves the right to make changes to this privacy and cookies policy at any time, loading the updated version on this page. Please therefore consult this page regularly, referring to the date of last update indicated at the bottom of the policy.
Last update: 24 May 2018
